Genres: Dance
Decades: 2000s


This teenage dance pop duo became the biggest selling Russian act of the new millennium owing to a clever marketing strategy that played on the suggestive nature of the two singers’ alleged and barely legal lesbian love affair. The fact that Julia Volkova (Yuliya Olegovna Volkova, 20 February 1985, Moscow, Russia) and Lena Katina (b. Elena Sergeevna Katina, 4 October 1984, Moscow, Russia) both had boyfriends did not detract from the brilliance of the ploy. The project was the creation of Russian producer Ivan Shapovalov, who sifted through thousands of candidates for t.A.T.u. at open auditions before choosing Volkova and Katina. Enlisting various producers to help record the duo’s debut album, Shapovalov fashioned a suitably sleazy electro pop musical backdrop to complement the duo’s featherweight voices. Their debut single ‘Ya Soshla S Uma’ (I Lost My Mind) became a massive hit in the girls’ homeland, owing in no small part to a video...

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